National Weather Service Rebrand
Ux/Ui | Branding
National Weather Service is the government-owned website for all things weather. The weather is information that everyone needs to be aware of to determine what they do in the day or what outfit to wear. For that reason, the website should have character to keep the user engaged and be user-friendly to maintain efficiency.
Visual Identity
Rain
Eagle
Snow
Sun
The logo combines the symbol/animal of America, the eagle, with the different weather that is seen. It also depicts the eagle embracing the sun, which connects to the idea that the National Weather Service covers all things weather.
Dont forget to add iconography
Mind Map
Wireframes
Style Sheet Iterations
Moodboard
Logo Sketches
April 2025
Programs Used: Figma, Adobe Illustrator
Acknowledgements
Course: Intro to Ux/Ui
Professor: Chesley Nassaney
Icons used are from Material Symbols plugin on Figma